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Thousands Of Happy Customers ⭐⭐⭐⭐⭐
Why pay showroom prices for the same quality?

Premium Furniture. Retailer Markups Removed.

Traditional furniture stores mark up products 200-400% to cover expensive showrooms, commissioned salespeople, and multiple middlemen. We partner directly with world-class manufacturers, eliminating these unnecessary costs and passing the savings to you.

No Middleman Markups

We partner directly with world-class manufacturers, eliminating distributor fees and retailer markups that can add 200-400% to your final price.

Skip the Expensive Displays

No costly showroom rent, commissioned salespeople, or elaborate displays to maintain. These savings go straight back to you.

Better Materials, Better Standards

Our direct relationships allow us to specify premium materials and enhanced construction methods that often exceed showroom furniture quality.

Honest, Upfront Costs

What you see is what you pay. No hidden fees, surprise markups, or high-pressure sales tactics - just quality furniture at fair prices.

Hiroshima Dining Chair Replica
Z-Furnishing: Split Screen + Horizontal Slider

What Furniture Stores Charge You For

Traditional retailers add massive markups to cover expenses that don't improve your furniture quality.

Prime Showroom Rent $200-500/sq ft
Commissioned Sales Staff 10-15%
Multiple Distributor Markups 200-400%
Marketing & Advertising 15-25%
Elaborate Display Costs $50-100k+
3-4x
Higher prices for the same quality furniture
You pay for expensive real estate, not better furniture
Sales pressure and commissioned staff inflate prices
Multiple middlemen each add their markup

What You Get With Z-Furnishing

Direct manufacturer partnerships mean better materials and construction at honest prices.

No Showroom Overhead ✓ Eliminated
No Sales Commissions ✓ Eliminated
Direct from Manufacturer ✓ Better Materials
Enhanced Construction ✓ Superior Quality
Transparent Pricing ✓ Honest Costs
40-90%
Less than showroom prices, often with better quality
Investment goes into premium materials, not rent
Direct relationships enable quality enhancements
Savings passed directly to you
Swipe to compare 👉

What Furniture Stores Charge You For

Traditional retailers add massive markups to cover expenses that don't improve your furniture quality.

Prime Showroom Rent $200-500/sq ft
Commissioned Sales Staff 10-15%
Multiple Distributor Markups 200-400%
Marketing & Advertising 15-25%
Elaborate Display Costs $50-100k+
3-4x
Higher prices for the same quality furniture
You pay for expensive real estate, not better furniture
Sales pressure and commissioned staff inflate prices
Multiple middlemen each add their markup

What You Get With Z-Furnishing

Direct manufacturer partnerships mean better materials and construction at honest prices.

No Showroom Overhead ✓ Eliminated
No Sales Commissions ✓ Eliminated
Direct from Manufacturer ✓ Better Materials
Enhanced Construction ✓ Superior Quality
Transparent Pricing ✓ Honest Costs
40-90%
Less than showroom prices, often with better quality
Investment goes into premium materials, not rent
Direct relationships enable quality enhancements
Savings passed directly to you
See the difference for yourself

Real Examples, Real Savings

Here's exactly how much you save on premium furniture when we eliminate showroom markups and work directly with manufacturers.

Save $3,921
Bata Dining Chair

Bata Dining Chair

Premium solid American ash wood with enhanced joinery techniques and timeless design.

$479
Competitor: $4,400
You Save: $3,921 (89%)
  • 100% Solid American Ash Wood
  • Handcrafted Precision Joinery
  • Enhanced Construction Methods
Save $2,000
Copenhagen Electric Recliner

Copenhagen Electric Recliner

Zero-gravity positioning with German OKIN motors and therapeutic comfort technology.

$1,599
Competitor: $3,599
You Save: $2,000 (56%)
  • German OKIN Motors (5yr warranty)
  • Zero-Gravity Positioning
  • 360° Swivel & Lumbar Support
Save $6,411
Kniss Woven Armchair

Kniss Woven Armchair

Designer-quality with enhanced solid ash frame and precision hand-weaving techniques.

$749
Designer Store: $7,160
You Save: $6,411 (90%)
  • Premium Solid Ash Frame
  • Hand-Woven Construction
  • Designer-Level Craftsmanship
Save $1,529
Lapland Armchair

Lapland Armchair

Expertly crafted with solid American hardwood and premium upholstery fabric.

$499
Competitor: $2028
You Save: $1529 (75%)
  • Premium Upholstery Fabric
  • Enhanced High-Density Foam
  • Expertly crafted with solid American hardwood
Save $200
Jackson Bar Stool

Jackson Bar Stool

Elegant design with solid walnut frame and European top-grain leather upholstery.

$799
Competitor: $999
You Save: $200 (20%)
  • American Solid Walnut Frame
  • European Top-Grain Leather
  • High-Density Foam Cushioning
Save $250
Edon Fabric Dining Chair

Edon Fabric Dining Chair

Scandinavian elegance with ergonomic curved backrest and washable fabric cover.

$149
Competitor: $399
You Save: $250 (63%)
  • American Solid Oak Frame
  • Ergonomic Curved Backrest
  • Washable Fabric Cover

Testimonials

Steve Rushton

We received our Copenhagen recliner chair this week and it's great quality leather and solid construction/electric recline feature! Great value, similar ones at furniture shops I looked at were more than double the cost. Highly recommend, Colin provided excellent service.

Margaret Davis

Stunning chairs
Great communication with Colin regarding our order of four Summit Ash chairs with grey leather seats. The design was aesthetically pleasing, well made and, very comfortable. They were exactly as pictured.

Geraldine Cooper

I was a bit concerned when my Lapland chair arrived as a flat pack, but it was so easy to put together I needn’t have worried. I love the chair, it is just the thing for my lounge room. Everyone has commented how nice it is. The service I received from Colin at Z-Furnishing couldn’t have been better, he answered all my questions immediately. One very happy customer

Georgia Liacopoulos

Recently purchased dining chairs. Z- furnishings were very helpful with my queries regarding dimensions . The chairs are exactly as shown in pics. Light in colour and weight. I love them . They have brightened up the room.

Pamela Hutchison

Gorgeous!

I took a leap of faith and ordered 8 dining chairs without seeing them in person and was NOT disappointed! My chairs are gorgeous! They are different to the norm and are exactly as the picture depicted.

Katie Walls

I was hesitant to buy a recliner online, sight unseen and am thrilled that I took the plunge and ordered. I totally relate to all the great reviews that your company receives. My recliner arrived in record time especially considering I live in a rural location. The leather is superb and the tan colour is exactly what I thought it would be.

Carlo Da Dalt

When we received the sideboard, we were blown away by the built quality of this piece. We absolute love walnut furniture, but some of the cheaper brands have walnut that looks very orangey and fake. This veneer is really top quality and has a beautiful mat and smooth finish.

Definitely recommend! Indeed, we are now considering to buy another couple of pieces.

Frequently Asked Questions

Why are your prices so much lower than furniture stores?

We eliminate the three biggest costs that furniture stores pass onto you:

  1. No showroom overhead - We're online-only, so you don't pay for expensive retail rent
  2. No warehouse storage fees - Most items are made-to-order, eliminating storage costs
  3. No middleman markups - We work directly with world-class manufacturers

Every dollar you spend goes toward better materials and craftsmanship, not inflated retail margins.

Z-Furnishing

Why Choose Z-Furnishing?

Premium furniture shouldn't cost a fortune. We partner directly with world-class manufacturers, eliminating showroom overhead and middleman markups that traditional retailers pass onto you.

The result? The same quality materials and superior craftsmanship at 40-60% less than furniture stores.

By operating online-only and crafting pieces on-demand, we invest in what matters: premium materials, enhanced construction, and honest pricing. No expensive showrooms. No commissioned salespeople. No inflated margins.

Your home deserves exceptional furniture at fair prices.

Customer Reviews

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L
Lucy Garczynski
Professional and Responsive.

Professional and Responsive. We purchased six customised dining chairs from Z-Furnishing and have been very pleased with the quality of the chairs as well as the customer service. The prices were reasonable for customisation and queries were resolved promptly. Would purchase again.

G
Galvin Davis
Can highly recommend.

We have had great service from Z-Furnishing, from getting us a demo chart to view before we purchased, to constant updates on shipping and the final product meeting expectation. Can highly recommend

l
luan nguyen the
A happy customer

First time order from Z-furnishing, a bit worry, wait time about a month but worth it. The quality is very good and exactly as photo.

T
Tim Salt
Hiroshima chair

Good chair . Well made. Comfy seat. 1of 8 arrived broken. Replacement very well handled by z- furnishing . Replacement arrived quickly.